top of page
3X4 MERAH - Ayu Putri Agustin.jpg

R&D IBS Participant - Batch 1 (2026)

Ayu Putri Agustin

Ayu Putri Agustin is a final-year student from the Faculty of Teacher Training and Education (FKIP), majoring in Biology Education, with a cumulative GPA of 3.94/4.00. 

Her business idea is to revive Kelom Geulis as a globally recognised cultural product by combining traditional craftsmanship with modern design, digital marketing, and cultural tourism. By collaborating with local artisans to develop contemporary yet authentic handcrafted footwear, she aims to preserve Tasikmalaya's cultural heritage while creating sustainable economic opportunities for the community.

 

Through storytelling, international e-commerce, and immersive Kelom Geulis Experience workshops, her long-term goal is to reposition Kelom Geulis as a premium heritage brand, attract domestic and international visitors, and strengthen Tasikmalaya's creative economy.

bottom of page